If you want to be different, do something different.

This quote perfectly encapsulates Allison’s approach to hairstyling. She believes in pushing boundaries and stepping outside of the box to create looks that make her clients feel unique and confident. Her work is focused on helping each guest feel heard, valued, and excited about their transformation. "I work 100% to the best of my ability to make sure the guest is 100% satisfied," she says.

Crafting Confidence Through Listening and Expertise

Allison’s personal philosophy revolves around listening to her clients and making them feel comfortable. She believes that great communication is the foundation of trust and success in hairstyling. “I want my clients to leave feeling better than when they walked in,” she explains. Whether it’s a subtle highlight or a bold color change, Allison ensures that each client’s needs and desires are met through careful listening and professional guidance. She helps her clients feel confident that they are in expert hands, tailoring each service to their individual goals.

Specializing in Color Transformations and Haircuts

Allison’s true passion lies in color work, where she enjoys creating everything from soft, natural looks to bold, transformative styles. “Color in general is what I love to do,” she says, noting that her specialties include highlights, lowlights, and balayage. Allison also loves working on total color changes, where clients leave the salon with a completely refreshed and revitalized look. In addition to color, she is highly skilled in cutting, creating styles that complement her color work and enhance her clients’ natural beauty.

A Favorite Client Story: The Excitement of Change

When it comes to client experiences, Allison finds that the excitement of having something different every few hours keeps her on her toes. “I love that every day is different,” she says. The variety of challenges, clients, and hair types ensures that she never becomes complacent. While she has plenty of fun stories from her time behind the chair, she fondly refers to her more memorable clients as her “**full mooners**”—clients who bring an extra dose of excitement to the salon.

Growing as a Stylist at Bell Tower

Allison credits her success at Bell Tower to the support and encouragement she’s received from her coworkers. “I didn’t think I would last here the first three years because it was constantly pushing me out of my comfort zone,” she admits. But with the help of her fellow stylists, Allison was able to grow and stretch as a professional. “Bell Tower constantly challenges me to go out of my comfort zone, and I’m grateful for that. It’s a love-hate relationship, but it’s made me better.”

This growth mindset has kept Allison motivated throughout her career. She values the opportunities Bell Tower has given her to learn, challenge herself, and become a better stylist, all while being part of a supportive and encouraging team.

Connecting with Clients: Authenticity and Genuine Conversations

While many younger stylists have embraced social media to build their clientele, Allison prefers a more authentic, face-to-face connection with her clients. “I look for genuineness in people and enjoy connecting with them one-on-one,” she explains. Her ideal clients tend to be in their thirties or older, as she finds that these clients appreciate the personal connection and depth of conversation that comes with her services.

Allison enjoys working with clients who are looking for a stylist they can trust and connect with on a deeper level. Whether they’re coming in for a complete color transformation or a simple cut, Allison’s ability to listen, understand, and deliver results keeps her clients coming back time and time again.

Why Choose Allison?

Allison’s 30 years of experience, combined with her dedication to listening and understanding her clients, make her an excellent choice for those seeking a stylist who can provide both stunning results and a meaningful experience. Her love for color and cutting, along with her desire to help each client feel heard, valued, and beautiful, sets her apart from other stylists. Allison’s ability to push boundaries and embrace change ensures that every client leaves her chair with a look they love.

Book Your Appointment with Allison Baum

If you’re ready for a color transformation, a fresh new style, or simply want a stylist who values genuine connections and personalized care, Allison Baum is the perfect choice. Whether you’re looking for subtle highlights or a bold, dramatic change, Allison’s expertise and passion for color will leave you feeling refreshed and confident. Book your appointment today at Bell Tower Salon Spa and let Allison help you achieve your hair goals.